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Blondes and Brunettes Get A Boost From Sunsilk

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By: TOM BRANNA

Editor

Sunsilk gets to the root of a girl’s true color with the introduction of the new Blonde Bombshell and Beyond Brunette Collections. The new lineup includes a shampoo and conditioner designed to preserve hair color and Color Boost, which provides subtle color enhancement for both all-over colorers and highlighters. The Sunsilk Color Boost’s gentle colorants add subtle, yet noticeable brightness that gradually washes out in about four shampoos. The Color Boosts are the first at mass market to featu...

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